Liquid Media, LLC
Loyal2Me
- Conference
- DEMO 09
- Market Segment
- Small Business Software and Services
- Funding Amount
- $100,001-$500,000
- Funding Round
- Seed
- Funding Details
- $200,000 seed funding and in-kind services from friends and family investors
- Competitors
- CallFire.com, Voicent Communications, Call-Em-All
- Product Description
- Loyal2Me (L2M) is a 'consumer-controlled marketing' ecosystem that re-invents Business2Consumer loyalty programs for the new economy. Consumers control custom 'VoiceTouch' marketing feeds to receive premium offers from whitelisted businesses. L2M consumers also control the content, timing and frequency of discount offers. L2M's 'VoiceRocket' voice messaging toolbox allows consumers to record/send personal voice recordings, and forward compelling discount offers, to a friend's phone or to groups of friends. Loyal2Me businesses win when consumers control the marketing conversation.
- Market Opportunity
- According to the Direct Marketing Association (DMA), North American small, medium and large businesses spent $164.5 billion in 2007 and $175 billion in 2008 on direct marketing. The DMA projects direct marketing spending to increase to $194.2 billion per year by 2010.
- DEMO Says
- As the Internet has democratized, it would make sense for advertising and marketing to follow suit. Yet consumers today are still subordinates when it comes to how, when and where we receive merchant communications. Liquid Media's Loyal2Me service turns that on its head, with personalized voice recordings delivered on your terms. Choosing the businesses you frequent and number and type of messages you receive, consumers are finally in control when it comes to merchant marketing. Hear about your favorite day spa's massage discounts, open tee times on golf courses or available appointments with your chiropractor. It's advertising at its most personalized.
- Contact
- Roger L. Toennis
- roger@liquidmediasw.com
- Company Address
-
10714 W 85th Pl.
Arvada, CO 80005 - Primary Phone
- 303-522-5477
- International Phone
- 303-478-5551
- Primary Fax
- 303-422-9694
- URL
- www.liquidmediasw.com / www.loyal2me.com
- Officer One
- Roger L. Toennis - Chairman & CEO
- Officer Two
- Alexander Montoya - CMO
- Officer Three
- Dean Hiller - Chief Engineer
- Officer Four
- Carrie K. Toennis - CFO