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Roxio, Inc.

Roxio Easy Media Creator 7

Conference
DEMO 04
Market Segment
Funding Details
Publicly-traded, Nasdaq: ROXI
Competitors
Adobe, Pinnacle Systems, Nero
Product Description
Easy Media Creator 7 represents the realization of Roxio’s long term vision to bring together its complete line of next generation, full-featured photo, video, music, burning, and authoring applications to deliver the first and only comprehensive, integrated digital media suite for the PC.
Market Opportunity
A Jupiter Research report indicated that spending on media software would reach $222M in 2003 and grow to $352M by 2006. The firm estimates that 50% of the total spent on media software by 2006 will be on Digital Media Suites like Roxio Easy Media Creator 7, rather than stand-alone, single focused media applications.
DEMO Says
You need look no further than the holiday sales figures for digital cameras (still and video) and MP3 players to realize that the so-called Tipping Point for digital media is upon us. Still, though, software makers force the Average Joe to be a junior Steven Spielberg if he wants to do anything interesting with the megabytes of digital data he's collected. Average Joe (and you, too, for that matter) needs a simple, integrated, project-focused workbench, and that's just what Roxio offers. Rather than thinking like engineers and video-meisters and designing a dumbed-down product, Roxio started with a consumer-centric design team and created a studio that let's the Average Joe create some very above-average digital media. - CS
Contact
SelfServe
http://www.selfserve.roxio.com
Company Address
455 El Camino Real
Santa Clara, CA 95050
Primary Phone
+1 (408) 367-3100
URL
http://www.roxio.com

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